In celebration of the 25th anniversary of Drew Estate, the company has announced an epic blow-out celebration bash entitled “DE25” that will be held on Sept. 25, 2021 on Southfork Ranch in Parker, TX.
DE25 is an event open to the entire industry–retailers, consumers and cigar media, and it will include the unveiling of some of Drew Estate’s newest brands, with opportunities for attendees to experience new releases first-hand. Guests that purchase tickets to DE25 will receive an onslaught of packages worth of the company’s biggest event yet. Before the event, ticket-holders will first receive a pre-party package of goods that includes what the company is calling “next level DE25 swag.” Upon arriving at Southfork Ranch, which was made famous by the hit long-running television series Dallas, attendees will receive a numbered commemorative box that will contain 9 premium Drew Estate cigars. Guests will also receive a high-end DE25 backpack filled with DE25 branded items, including first-class cigar accessories, plus other surprises to be revealed at the event.
DE25 will begin at 2 p.m. with a tailgate pre-party. Attendees will enjoy appetizers, Drew Estate cigar brand sensory activations and other new experiences that the company will rollout exclusively for the event. The celebration will ramp up at 6 p.m. when guests will be invited inside the event space for an experience that will include live music, a full dinner, a selection of great spirits and even more Drew Estate swag and cigars. The event will be centered around the debut of Drew Estate’s new major brand releases and several new cigar sizes of existing brands, giving attendees the chance to see, touch and smoke them before anyone else.
DE25 attendance will be limited to 2,500 guests. Drew Diplomat members and retailers will be able to purchase tickets at a discounted Early Bird rate of $350 beginning May 7 at 3 pm. EST through May 13. Tickets will go on sale to the general public on May 14 for $400 per ticket. Tickets for the general admission will be available at drewestate.com/de25 beginning May 14.
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